Amazing Marketing! Gotta Love Your Dog, too.
This massive floor sticker in a Jakarta mall makes us humans part of the ad itself, and, while interesting from ground level, the perspective takes on a certain power and majesty when seen from levels above. This is more than an ad; it’s an interactive “attraction” that sends tourists and locals alike scurrying up escalators and elevators to take pictures, and most importantly, share them.
See more at Word of Mouth.